Showing posts with label Design Competition. Show all posts
Showing posts with label Design Competition. Show all posts

28 November 2012

BYVM Burton Design Contest


This week I’ve married together the two things I love the most by entering the Blank You Very Much contest to design two top sheets for Burton Snowboards. You can view my design properly by clicking HERE.

I wanted to create designs which are loosely connected to the board names given: ‘Speakeasy’ and ‘Moonshine’.

Speakeasy establishments thrived in the 1920's – a time at which the Art Deco movement began. I took influence from the fluid interwoven lines of this design era and implemented a colour scheme which targets a female audience. The Speakeasy ‘Deco’ was born.

My second design features minimal colour, similar to the famous Moonshine whiskey. It is simply inspired by the channel-cut patterns on traditional lead crystal glassware, hence the name ‘Leaded’ (fuel connotations are definitely a bonus).

In addition to the subtle themes above, I thought about the way the boards would look in contrast to their surroundings when shredding down a mountain, as well as when stationary. I also wanted the designs to be clean and uncomplicated, giving consideration to how the imagery would vary in appearance being in the distance, as well as close-up.